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March 7, 2009

What is Music Promotion

Filed under: Music Promotion — Tags: — admin @ 12:28 pm

Entertainment promotion involves people and actions. People known as promoters work hard to market and promote festivals, concerts, nightclubs, raves, etc for the purpose of promoting music and artists. Typically, promoters are contractors hired by bands and these people earn money from colloquially cuts or royalties generated by the music they promote. Their main goal is to promote artists and music for generating income.

More often than not, the promoter gets a small percentage or admission fees or door fees. Some promoters are independent contractors who rent venues for a flat rate or earn money from revenue shares. Some of the promotional methods involve advertising and making connections with the right people. (more…)

What to Know About Music Promotion in General

Filed under: Music Promotion — Tags: — admin @ 12:26 pm

Promoters have a mailing list in which this list consist of preferred contacts, guests, and so forth. Particularly the email list is sent out to potential clients. Social networking is one of the most recent music promotional tools used by musicians and promoters. Event listing sites are targeted for publicity, mailing lists, invites, and so forth.

SMS text messaging is an advertising scheme used by professional promoters, which includes lists and sponsored snippets on third party lists. (more…)

I work as a Radio Promoter

Filed under: Music Promotion,Radio promotion — Tags: — admin @ 12:23 pm

I have been doing so for ages…to be exact 20 years. Figuring out what promoters do is something to consider especially if you are looking to hire someone to promote your music. A qualified promoter who is responsible for publicizing concerts backs music promotion. The promoter takes charge of the show. Like book agents, the promoter acts like an intermediary working directly with band members, concert venues, and clubs. The purpose is to arrange concerts for the musicians. (more…)

I do Radio Promotion for a Living

Filed under: Music Promotion — Tags: , , — admin @ 11:56 am

Radio promotion is not rocket science but it still is a science and an art. You can do it just as well, if not better, than any major label or anybody else. Radio promotion is an art that demands a certain style you may neither have nor desire to cultivate. Radio Promotion is a Full-Time Job – The job of promoting a record may seem to be straight forward – send the CD in and call the stations to find out if it is being played. This first glance is only a portion of what goes into getting your CD on the radio.

Radio promotion is one of many essential elements in your overall music marketing strategy provided it is implemented in conjunction with other marketing tactics at the right time. An effective radio campaign can set the stage for your single, and bring massive media attention to it. (more…)

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